Bertha Masuda, owner of Vivient Consulting, advises Boards and top management about strategy, performance, incentive-design and pay issues. Bertha has worked with companies in a broad range of industries, including financial services, real estate, professional services, and manufacturing, and with companies in various stages of development. She works with both public and privately held businesses to develop performance measurement systems, executive compensation strategies and incentive programs that are aligned with business strategy and financial goals.
Bertha has been invited to speak at compensation seminars on the West Coast and has co-authored several articles regarding the use of equity incentives in merger situations.
Bertha has more than 20 years of consulting experience and is a Certified Public Accountant. She was a Principal with SCA Consulting, which was acquired by Mercer Human Resource Consulting in 2001. In addition, she worked at Gemini Consulting and Ernst & Young.
She holds an M.B.A. from the Wharton School of the University of Pennsylvania and a B.S. in Business Administration from the University of California at Berkeley, where she graduated with honors. She is a Certified Executive Compensation Professional. She is also a Certified Public Accountant (inactive).